Bachelor of Business Administration (Distinction), Double Majoring in Management & International Business • Vancouver Island University
Alissa graduated with honors from Vancouver Island University with a Bachelor of Business Administration, specializing in Management and International Business. As part of this program, she partook in a 3-week field school in France, visiting multiple venues across the country, with specific focuses in marketing and supply chain management. Alissa also completed a Graduate Certificate in Tourism, Environmental & Cultural Heritage through the University of Tasmania. She has a strong passion for environmental sustainability and adventure activism, where she has leaned into the concept of imperfect activism and sustainable tourism to better understand our impact on the planet.
With experience in finance, marketing, and tourism, Alissa has been able to approach sustainability queries from a variety of lenses to create a functional analysis and actionable next steps. With her growing passion for sustainability and protecting the environment, she transitioned to working in marketing as a Creative Analyst for a major outdoor retailer, planning community events, liaising with brand representatives, and began the B Corporation Application process. Additionally Alissa volunteered as a first aid patroller at a local bike park, where she was involved in a major environmental campaign that was initiated due to the threat of logging native old growth forest in the area. Most recently she worked for the Tasmania Parks & Wildlife Services, supporting public access to remote trail networks. Through this role, a common theme Alissa and her coworkers were faced with was understanding the dichotomy between the health benefits of increased visitation to these trail networks and the contrasting damage from high visitation without the necessary infrastructure and the overall need to protect sensitive vegetation and species in alpine regions.
In her spare time, Alissa can often be found mountain biking, hiking, reading, or thrifting.