Francesca Saraco

Francesca Saraco
Social Media Instructor, BrainStation

About Me

Since I first discovered the Internet at 7 years old I've always been fascinated by the ways humans connect and share online. This curiosity led me to double majoring in CCIT and Psychology at UTM and also completing a master's degree in communication studies at Wilfred Laurier University. I then went on to pursue a career in social media on the agency side before transitioning into tech.

I'm interested in being a mentor so that I can share my journey with others in the hopes of helping them both personally and professionally. The road from university to professional life has been far from easy and I'm hoping some of my stumbling can help someone along their way. I also lost both my parents very suddenly over the course of five years as I was first working and hope that I could also support students going through personal challenges.

Other than work I'm someone who loves novelty, movement, culture and of course, delicious food.

Industry: Internet

Languages: English, Italian

Experience

  • Francesca is a creative strategist and social media content producer.
  • For over 7 years, she's worked with some of the best brands and tech companies to create innovative content and super-sharp strategy for them.
  • Some of the brands Francesca has worked with, include: Shopify, Starbucks at Home, Harry Rosen Inc., Volvo Cars of Canada, RBC Insurance, Lindnt & Sprungli Canada, Presto, Ovarian Canacer Canada.
  • Previously worked at Shopify, Grey Canada and Grip Limited.
  • https://www.linkedin.com/in/francescasaraco/

Education

  • Master of Arts (Communication Studies) 2013, Wilfrid Laurier University
  • Honours Bachelor of Science (Communication, Culture and Information Technology, Psychology) 2012, UTM