Max's Big Ride - Social Innovation Project

Max's Big Ride. A group of students collaborating on a project.

Quick Links:

Max's Big Ride began in 2015 with a father and son 600-km cargo bike ride from Ottawa to Hamilton. Since then, they have expanded their fundraising efforts and each summer hold three events — Max's Big RideThe Ice Cream Ride and Max's Big Climb. The organization has two goals - to increase awareness about Duchenne muscular dystrophy and to raise money for research into a cure. 

Learn more about Max's Big Ride here!

The Challenge(s)

Project Title:  Online “IDEA-thon” (Project Stream)

Challenge: Max's Big Ride aims to raise awareness and funds for Duchenne muscular dystrophy as well as look for novel and creative approaches to curing and living with this disease. Max’s Big Ride would like to increase levels of collaboration and outreach through their “IDEA-thon”. 

Project Description: The “IDEA-thon” is a hackathon event developed during last year’s Social Innovation Project that focused on raising awareness around Duchenne muscular dystrophy. The organization would like to host the event again during first quarter of 2022 in an online environment. They hope to have a team of interdisciplinary UTM students work toward further establishing the event through increased communication and marketing efforts.  

Additional Skills:  

Skills: Communication, marketing, creativity, problem-solving and a scientific background would all help but Max’s Big Ride welcomes student who is passionate about their cause and excited about the prospect of bringing together students from around the world to tackle their research question. 

Academic Background: Students from any UTM program are encouraged to apply! 

The Project

Starting with the mandatory Social Innovation Project Kick-Off Day on Saturday, Oct. 23rd, we are looking for a team of UTM students to work through these issues and come up with an innovative project plan and budget with this organization based on the challenge(s) they are facing. The Centre for Student Engagement will fund part or all of the project(s) based on the proposal(s).

Over the next 16 weeks, can a group of our UTM students come up with an innovative solution working with this organization? 


Registration is now open! 

1.    Log into CLNx at 

2.    Click on 'UTORid Login.' 

3.    From the navigation menu, go to 'Experiential Learning': 

4.   Under 'Courses/Programs' select 'View' and then select 'Social Innovation Project Fall/Winter 2021/22) and click 'Apply' 

5.    Follow the program instructions on CLNx to officially register and select your project! 


For all questions and feedback regarding Social Innovation Projects, please contact:

Michelle Atkinson
Community Engagement Coordinator

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