Bruce Croxon

Bruce Croxon: Lifelong Entrepreneur


Bruce Croxon

Long before "social networking" became a buzzword, Bruce Croxon made his mark as a digital pioneer by co-founding the beginnings of Lavalife in 1988. Under his direction, this early tech start-up grew into the marquee brand in online dating with over 2,000,000 users (and countless successful marriages!). After its spectacular rise and with the support of his partners, he led the sale of the company to a stunning 180-million dollars.

Since that time, Croxon has been active as both an investor and advisor in early stage companies in the technology and hospitality sectors, continuing to expand the reach of his entrepreneurial successes, and joining the Dragon's Den team. In highly energized talks, Croxon unpacks his key business strategies and winning theories: innovation and risk-taking go hand in hand; passion is the most important factor in successful entrepreneurs; and how to redefine your brand through marketing.

Providing informed insights on what it takes to achieve success in today’s fast-paced and demanding business environment, Croxon shares with audiences the importance of having a company vision, defining core values, believing in organizational development, and other lessons learned throughout his successful career. With ease, wit, and contagious confidence, Croxon reveals his entrepreneurial journey from Lavalife to Dragon's Den, and everything in between.


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